What to expect at Fashion Week – Rochester Democrat and Chronicle

Fashion lovers will have some fun and funky events to select from this fall as Fashion Week of Rochester marks its fifth year. Here’s our guide to the week.

Fashion Exchange

What it is: This is a clothing swap from noon to 7 p.m. Tuesday at the Memorial Art Gallery, 500 University Ave. People bring in one or two new or gently used items, be they clothes or accessories, pay $20 and pick out something new.

Insider tip: This is a chance to trade up. Boutiques are in on the action, donating new clothing to fill the racks. Last year, I traded a gently used Steel Pony shirt for a new dress from Peppermint on Park Avenue. This year, organizers have also arranged for a few donated pieces from well-known designers that will be on the exchange racks.

High Tea, High Fashion

What it is: This high energy runway show kicks off at 5 p.m. Wednesday, Oct. 15 featuring doggie models as well as humans. Guests will enjoy afternoon tea and champagne at tables along a runway in the former Tea Room on the sixth floor of The Sibley Building (25 Franklin St.)

Insider tip: This is the pet fashion show’s inaugural year. The atmosphere will harken back to the days when ladies dressed for tea, so wear your formal afternoon best.

Parking: Parking is available in the Mortimer Street Garage, 83 Mortimer St. across from The Sibley Building. Use the pedestrian walkway that crosses over North Clinton Avenue to the second floor of The Sibley Building. Fashion Week volunteers will direct you from there.

The Gallery of Fashion

What it is: Fashion meets art on Thursday at Woodbury Place, which is the old Merkel Donohue building at 210 South Ave. The event will include the launch of an art show that features 22 of the top Rochester artists, including Wendell Castle and Nancy Jurs, Albert and Frances Paley and Leonard and Myung Urso. The gallery opens at 6:30 p.m., followed by a runway show in the same venue at 8 p.m.

Insider tip: There will be plenty of big-name jewelry on the runways, but the Thursday night show also will be a chance to see the work of emerging student designers from Rochester Institute of Technology’s School for American Crafts. Many of the program’s graduates go on to work for designers or create their own line.

Parking: Parking will be clearly marked and available in the Excellus and St. Mary’s lots next to Geva Theatre, as well as on South Avenue and the Washington Square Parking Garage, 111 Woodbury Blvd.

Fashion by the Books

What it is: Fashion Week organizers will transform the downtown Central Library’s Rundel Memorial Building, 115 South Ave., into a European runway at 8 p.m. Friday, Oct. 17. This intergenerational show will incorporate grandparents, twins and silver foxes, models with gray hair.

Insider tip: Family night at Fashion Week brings out people of all ages. It has become a great mom and daughter night out.

Parking: Parking is available at the Court Street Garage, 194 Court St., attached to the Bausch & Lomb Building of the library. You can take a tunnel across South Avenue to the Rundel building or cross the street.

Fashion Underground

What it is: The final runway show of 2014, Fashion Underground will be in the heart of downtown Rochester in the recently renovated Midtown Tunnel at 8 p.m. Saturday. The Men of Midtown — all local developers — will be among the models on the catwalk. Dangerkat, a popular performer in New York City, will DJ the show.

Insider tip: This is a glamorous, high-fashion night worthy of black tie and ball gowns.

Parking: Free underground parking is available at 109 Clinton Square between East Broad and Court streets. Parking will be marked. Volunteers and signs will be in the parking garage to direct you to the runway show area.

Boutique Crawl

What it is: The event next Sunday rounds out Fashion Week, giving fashionistas a chance to shop for runway looks. Registration is from 10 to 11 a.m. at East Avenue Inn & Suites, 384 East Ave. The cost is $20 (all going toward Center for Youth) for the hop that includes 27 boutiques, art galleries and specialty stores in Rochester, Pittsford and Brighton. It ends at 5 p.m.

Insider tip: Good shopping gets even better with good food. Participating stores during Fashion Week’s boutique crawl will offer spreads of food and drinks, so you can shop and nibble on treats such as chocolate-dipped strawberries. Many stores also offer Fashion Week-only sales. Food, fashion and deals makes a budget-conscious fashionista very happy. You provide your own transportation.

Tickets

Tickets for the runway shows are on sale at Wegmans Food Markets. VIP seats are $100, regular seating $55 and $25 for general admission.

Follow our coverage and join us

Coming up Monday

Are you wondering what to wear during Fashion Week events? Mary Chao will show you what she’s wearing, plus offer advice from Fashion Week co-founder Meghan Mundy.

Tuesday through next Monday

Follow Chao on Twitter @MaryChaoStyle for live coverage of the event, check back later at DemocratandChronicle.com and then the next day in the newspaper for more coverage. Add to our coverage by using the hashtag #ROC_FashionWeek on Twitter or Instagram.

Go shopping with Mary

Chao, Mundy and Wilhelmina model and style expert Elena Zweers will help you shop during the Boutique Crawl on Sunday. Here’s the schedule:

11:30 a.m. to 1 p.m. — Peppermint, 121 Park Ave. in Rochester.

1:30 to 3 p.m. — B. Younique Boutique, 1892 Monroe Ave. in Brighton.

3:30 to 5 p.m. — Embrasse-Moi, 1 N. Main St. in Pittsford.

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