Why Kimye ruled Paris Fashion Week — and why they rule in general – New York Post

Full disclosure: I did not attend Paris fashion week, which wrapped up Wednesday and — according to the evidence — was completely usurped by Kimye. I did not endure the wait when the couple arrived 40 minutes late to the Lanvin show, nor did I have to stand indignantly in the back at Givenchy, where their spawn in diapers sat in the front row.

But even if I had, I’d still appreciate the antics, because the two are playing a game that’s fun to watch — and, like it or not, they’re winning.

North West watches the Givenchy runway show in between mom Kim and grand-momager Kris Jenner.Photo: Getty Images

It started with a simmer. The couple touched down in Paris last Wednesday morning, his-and-hers coat situation on lock.

That same afternoon, Kanye attended Dries Van Noten, where he decorously chatted up blogger/veiled eccentric Diane Pernet before meeting his family at the Balenciaga show. Kim wore a turtleneck; Kanye, a black sweater. North wore a Yeezus tour tee. Sweet and simple.

Thursday, things heated up. Kim and Kanye showed up to see Kendall walk the Balmain show, he in a gold-embroidered Dries Van Noten coat, she in an ornate Balmain dress and choker. The regalia struck some as too much, but the #worldsmosttalkedaboutcouple are the king and queen of celebrity gossip — why wouldn’t they dress the part?

Later that day, the pot boiled over when Kimye arrived late to Lanvin and was promptly booed by a horde of runway photographers. Never mind that the aforementioned shutterbugs are notoriously aggressive and cranky — and that almost no show starts on time regardless. Kanye rebuffed (“[Lanvin creative director] Alber [Elbaz] asked to see us, don’t boo us.”)  and illuminated a critical point: They’re wanted at shows — and with good reason. The truth is that runways are pointless parades that actively court spectacle, put on solely for publicity and prestige.

As expected, reports of industry fatigue trickled in following the hoopla. “They’re seen here as the ultimate try-hards,” an anonymous source sniffed to Page Six. “It was funny when they were a novelty.”

The snobbish sentiment is not only typical, but emblematic of fashion at its very worst — as a petty, hydra-headed beast. See, the industry can’t refuse pop culture, which at the moment covets transparency, artificiality, unabashed consumerism — put simply, Kim. So it co-opts its key players and calls it ironic or subversive. Think of it as the modern manifestation of the “My Fair Lady” plot: “Let’s put a commoner in edgy designer clothes!”

Usually, it’s a tragic one-act performance. As former industry infatuation Azalea Banks noted in 2012, “[Fashion people are] so fickle . . . if you place your faith in the fashion world, you will get let down as an artist.” So it only makes sense that contention and cattiness occur when stars assume the roles they’re given, enhance them, and refuse to leave the stage. Enter Kanye and Kim Kardashian West.

Kim and Kanye check out the Lanvin show from the front row on Sept. 25.Photo: Getty Images

The pair hobnobs with brilliant designers and other creatives, parties with models, and wears well the expensive clothes their new friends put down the runway.

Sure, for the general public working 9-to-5 there are a lot of things to hate.

But I don’t, because they do so as non-sample size iconoclasts who have successfully infiltrated a predominately-white, rarefied world where others would have them pushed out. In fact, I laugh when people judge them as “try-hards” or criticize with, “Why are they there?”

Like everyone else in Paris and beyond, they’re trying their best — and as a matter of fact, they were invited.

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